Copyright refers to the right that has a creator over an ORIGINAL work, EXCLUSIVE RIGHTS for its usage and distribution. It concerns songs, videos, pictures, cartoon characters, among others. Thus, it is important to consider the consequences of using its own rights or those of third party’s in order to avoid infringement complaints. Here is MY BRAND’s method:

  • ASSESSMENT of the project involving the creative work
  • PROTECTION of the creative work
  • USAGE and DEFENSE of the creative work

Captura de pantalla 2015-11-12 a las 5.56.38 p.m.CASES OF INTEREST

Practical examples where MY BRAND can help you find practical solutions to different cases and explains its method:


  • WHY SHOULD YOU PROTECT THE RIGHTS OF YOUR WORK ?
  • IF YOU'RE AN ARTIST, HOW CAN YOU PROTECT YOUR WORK FROM ILLEGAL USE BY A THIRD PARTY?
  • MAY I POST OR "RE-TWEET" GRAPHIC PIECES OR PHOTOS OF OTHERS ?
  • IF YOU ARE AN ARTIST AND YOU WANT TO LAUNCH A PRODUCT LINE BY CREATING YOUR OWN BRAND?